2021 DC BIKE RIDE
A RIDE THAT IS FUN FOR PEOPLE OF ALL AGES!
DC Bike Ride is DC's only closed-road, car-free bike event. The event is for all ages (3 and up) and all biking abilities. Participants cruise through 20 miles of DC’s beautiful sights, photo stations, rest stops, and live music. The event concludes with the finish festival in front of the U.S. Capitol.
We Sell Events was instrumental in brokering high-profile opportunities for corporate partners to attract, engage and interface with the local DC bike riding community. We accomplished this by negotiating and securing highly visible placement of partners' interactive exhibits and brand messages within the most heavily trafficked areas of the DC Bike Ride Route. As a result, the corporate sponsors of the DC Bike Ride earned tremendous public-facing exposure that enhances their name-recognition in the populous, affluent NoVA market.